🚀 Entrepreneurship — Map of Content
Entrepreneurship is the process of identifying, developing, and bringing a vision to life — creating value by solving problems in a scalable way.
Strongest at: Stanford GSB · HBS · Wharton
🌱 Venture Creation
- Lean Startup — Build-Measure-Learn (Eric Ries)
- Business Model Canvas — Osterwalder’s 9-block visual strategy tool
- Customer Development — Steve Blank’s 4-step process
- Product-Market Fit — Finding it, measuring it, keeping it
- Minimum Viable Product — Fastest path to validated learning
💰 Venture Finance
- VC Term Sheet — Pre-money, post-money, dilution, liquidation preference
- Startup Valuation — How pre-revenue companies get valued
- Fund Economics — How VCs make money (2&20, IRR, carry)
- Fundraising Strategy — Which investors, when, how much
- Cap Table Management — Equity ownership tracking
📈 Scaling
- Growth Hacking — Viral loops, referral programs, product-led growth
- Go-to-Market Strategy — Launch strategy and sales motion
- Unit Economics — LTV/CAC, payback period, cohort analysis
- Platform Strategy — Network effects and winner-take-all dynamics
🚪 Exit Strategies
- IPO Process — From S-1 to first trade
- M&A Exits — Strategic acquisition vs. PE buyout
- Exit Multiples — Revenue, EBITDA, ARR multiples at exit
🧠 Entrepreneurial Mindset
- Effectuation Theory — How expert entrepreneurs think (Sarasvathy)
- Opportunity Recognition — Seeing problems others miss
- Risk and Uncertainty — Knight’s distinction
- Founder’s Dilemmas — Wasserman’s rich vs. king tradeoff
📚 Essential Books
- The Lean Startup — Eric Ries
- Zero to One — Peter Thiel (contrarian VC view)
- The Startup Owner’s Manual — Steve Blank
- Crossing the Chasm — Geoffrey Moore
- The Hard Thing About Hard Things — Ben Horowitz
🏫 School Spotlights
- Stanford GSB: Startup Garage, Lean LaunchPad; deep Silicon Valley ecosystem
- HBS: Rock Center for Entrepreneurship; HBS alumni start 700+ businesses/year
- Wharton: Wharton Entrepreneurship; strong VC connections, Penn ecosystem
📚 Case Studies
- Airbnb Early Days
- Beyond Meat Scale-Up
- Dropbox Growth
- Slack Pivot
- Snap IPO Decision
- Spanx Sara Blakely
- Warby Parker Launch
- WeWork Rise and Fall
- Y Combinator Model
- Zipcar
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